Know yourself, elevate your business and balance your lifestyle

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About Koan

With over 32 years of experience in the industry, Koan stands out as the only Italian coach to have received two honors from the U.S. government for his skills in business coaching and digital business, awarded in 2011 and 2022. His contributions have also been internationally recognized, earning an ethical certification from the Italian government and a merit honor from the Gandhi Foundation in India.

As a multimillionaire entrepreneur leading a group of companies, Koan continues his life mission as an educator and coach for entrepreneurs aspiring to live extraordinary lives and create exceptional experiences for their employees and clients, achieving significant heights in business.

Married to Joyke, his life partner and business associate, for over 35 years, they have three children: Toark, a 25-year-old business coach and trainer, CEO of a Real Estate investment fund, and currently a U.S. Marine; Artkoea, a 23-year-old brand and communications designer, writer, illustrator, and the communication head of their business group; and Mauion, a 19-year-old former Overwatch pro player ranked in the top 100 out of 30 million players, a marathon runner, and currently in charge of developing the e-commerce sector of their group.

Koan, having lived and traveled in over 123 countries, is an explorer, adventurer, author of eight books, podcaster, speaker, and a semi-professional Padel player. He teaches millions worldwide his approach to “total success” in life, leaving nothing on the table, and coaches major companies and internationally renowned figures. As a philanthropist, he focuses on the Indian landscape.

Originating from Italy, Koan embodies the perfect blend of a life well-lived and business acumen. He brings that quintessential Italian flair for enjoying life, valuing family, and embracing happiness, while simultaneously excelling in making big business deals. His journey from Italy to the global stage is a testament to his unique and effective approach in both life and business.

Working for

In today’s fast-paced business world, entrepreneurs and company managers often find themselves caught in a relentless cycle. Striving for professional success, they inadvertently sacrifice the joys of personal life-relationships, family, and even their health.

This relentless pursuit often leads to a stall: despite working tirelessly, they fail to achieve the optimal results their businesses could truly attain.

This is where I come in as the world’s leading expert in navigating this complex dynamic.

Redefine success in every aspect of your life

With a proven method, I guide entrepreneurs and business leaders to master the art of balancing a thriving business with a fulfilling personal life.

My approach ensures that you don’t have to choose between professional success and personal happiness. Instead, I equip you with the tools and strategies to excel in both areas, maximizing your business potential while nurturing your relationships, family life, and health.


In a world where the line between work and personal life is increasingly blurred, I am here to show you that it is indeed possible to have it all – a successful business, a happy family, a loving relationship, and robust health. Let’s embark on this journey together.


Person-centered business coaching

Through a personalized and holistic approach, I aim to create a harmonious balance where you can excel in your business while leading a rewarding and balanced life

You as the center of your business

At the core of my coaching philosophy lies the belief that the entrepreneur is the wellspring of the entire business. My coaching intervention always begins with a one-on-one session with the entrepreneur. I recognize that by nurturing the source, I can create a ripple effect that improves the entire organization, transforming it into one of the best places to work.

You as the extension of your business

I focus on the individual - understanding that personal growth and happiness have a direct, positive impact on the business. The entrepreneur's business is seen as a natural extension of themselves. Therefore, by working on personal development, leadership skills, and emotional intelligence, I inevitably foster business growth and success.

Achieve success in every aspect of your life

My goal in business coaching is to establish a system where the entrepreneur achieves success in every aspect of life. This encompasses growing their business to significant levels, enjoying a happy and fulfilling personal and family life, and truly relishing the joys of living

This is the essence of my coaching

I will empower you to flourish in every sphere and elevate your business as a natural consequence

What some of my famous clients say

Interested in exploring how you can achieve the perfect balance between your business and personal life?

Request a free initial consultation now

Start growing your income perfectly balancing your life and your business.
A skilled coach from my team will contact you to discuss the possibilities of our intervention and how I can tailor my approach for your needs.

Let's take the first step together towards a more fulfilling and successful life.

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